At the end of a tradeshow, when attendees are sorting through their bag of goodies, are your products going to stand out, or be easily discarded and forgotten in the hodgepodge sea of other promotional products?
Remember, to stand out at tradeshows, you need to give your audience an interactive, engaging experience. One of the best ways to do this is through on-site printing.
More people enjoy seeing “behind-the-scenes” action than you might think. This very premise is what makes the Discovery Channel series “How It’s Made” successful.
When it comes to screen-printing, you need specialized equipment to complete the job. Since this equipment can be expensive and finding a proper technician can be hard to come by, contracting out your on-site printing needs is a sure-fire way to stand out and generate an intrigued crowd around your tradeshow booth.
After all, with a live screen printing event, you’re giving attendees an experience to remember along with a unique, personalized gift. While everyone loves free samples and giveaways, positive and meaningful engagement is a key differentiator when it comes to customer retention. By having something as unique and interactive as live screen printing, not only will those at your tradeshow feel appreciated, but they will be sharing the spectacle they just watched with everyone they meet. Most importantly, they will remember your brand long after the event is over.
Bringing attendees of the tradeshow into the creative process through on-site printing will get them excited about their giveaway, proud to wear their newly made swag, and eager to share, with the world, where it came from.
Do you need on-site printing equipment and customizable T-shirt designs to go along with it? We can help with that.